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Definition

What is C2PA / Content Credentials?

Definition

C2PA (Coalition for Content Provenance and Authenticity) is an open standard for cryptographically signed metadata that records how an image, video, or audio file was created and edited. Content Credentials is its consumer-facing label.

Backed by Adobe, Microsoft, camera makers, and news organizations, C2PA binds a signed manifest to a media file at capture or export: which device or tool produced it, what edits were applied, and by whom. Verifiers can check the signature chain and display a provenance label.

C2PA covers media files, not the act of writing. A C2PA manifest can say a text file was exported from a given tool, but it cannot attest that a human composed the words. Behavioral certification fills that gap for writing — the two approaches are complementary layers of the same provenance movement.